KAITLYN COOK
Business Strategist, Executive Coach, and a Mama
Meet Kaitlyn
I'm Kaitlyn Cook—business strategist, executive coach, and mama—on a mission to help women grow businesses that feel good, do good, and support the lives they actually want to live.
For nearly 20 years, I’ve supported entrepreneurs, CEOs, and creatives to scale sustainably, gain clarity, and build freedom into their business models. I specialise in helping women who are already successful—but secretly exhausted—restructure their businesses to create more space, revenue, and joy.
After becoming a mother myself, I understood on a deeper level the invisible load women carry. From decision fatigue to time scarcity, identity shifts to pressure around success, I’ve lived and coached through it all. And what I’ve learned is this: women don’t need to work harder—we need to come back into alignment with our values, our energy, and our vision of success.
Through my signature Align to Rise Program™, I guide clients through the mindset, strategic systems, and inner healing work required to scale sustainably. It’s not just about revenue—it’s about reclaiming your time, your boundaries, your joy, and your voice. It’s about learning to lead with softness and strength, and to let go of everything that no longer serves you—including outdated beliefs, undercharging, overgiving, and perfectionism.
I’ve helped clients 4x their revenue, move from burnout to balanced leadership, confidently hire aligned teams, and build businesses that thrive even while they take extended time off or step into new life chapters like motherhood.
My coaching approach is holistic: equal parts intuitive and strategic, rooted in deep emotional awareness and real-world business frameworks. Whether I’m guiding a mother-of-three who’s scaling her consulting business to multiple six figures, or a creative founder who’s healing from burnout, the goal is the same—growth that honours your whole self.
As part of the Empowered Mamas family, I’m here to support women in rewriting the stories they’ve been told about motherhood, success, and what's truly possible. You don’t have to choose between being an incredible mum and a powerful business owner. You’re allowed to be both—and more.
It’s time to grow in a way that feels expansive, grounded, and aligned with the life you’re building.
I’m so honoured to walk alongside you on this journey.
"Growth isn’t about doing more—it’s about becoming more of who you truly are"
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